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Business Guru Brad Sugar Signs Book Deal with McGraw HillWhen it comes to running a business, it is all to easy to lose focus & direction. However existing & prospective business owners will soon be able to find inspiration and words of business wisdom in their local book shop as international business guru & entrepreneur Brad Sugars has just signed a world-wide publishing contract with McGraw Hill. The initial deal is for all 14 business books that Sugars has written and will include first rights on any future titles. The books will be known as "The Instant Success" series and will be sold in several languages around the world from January 2006. Founder of Action International, the world's biggest business coaching organisation, Sugars wrote "The Instant Success" series to teach people how to achieve business, financial and personal success. The series is based on Sugars' own experiences as a successful business coach working with the owners & proprietors of many small & medium sized businesses. Four of Sugars' books, which were previously printed and distributed by Action International, are already international bestsellers. Sugars commented, "I'm thrilled to be working with McGraw Hill and look forward to sharing my personal philosophy on business. It is my belief that small & medium sized businesses are the backbone of the international economy and any part I can play to improve their performance & success in the world will make me very happy." Action International was established in 1993 in Australia by former accountant Sugars who recognised that most owners of small and medium sized businesses were unaware of how to effectively grow their businesses and achieve their goals. He developed a comprehensive system and methodology to assist business owners in achieving their goals and realising their dreams with dramatic results. Sugars applied the concept of coaching, which is used successfully in sport, to business and now the company has nearly 100 business coaches operating in the UK & Ireland and a total of over 650 operating in 22 countries around the globe. McGraw Hill is a publishing leader in business and investing as well as management, careers, self-help, consumer health, language reference, test preparation, sports and recreation, and general interest titles.
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